by Joe Jeffrey
Tony Swarbrick joints Elddis at exciting time of expansion
Elddis has announced the new appointment of Tony Swarbrick to The Explorer Group Limited, manufacturers of Elddis, Compass, Xplore and Buccaneer brands.
Swarbrick, who has taken on the role of account manager to the company’s fast-expanding retailer network, is already a well-known and respected figure in the caravan and motorhome industry and will bring with him a wealth of experience, following on from a nine-year career at Lunar Caravans as brand manager.
The new addition will work alongside Explorer group account managers Debbie Boyce and Karen Martin, led by national sales manager, Spencer Davies, as the company continues to grow and strengthen its position in the market.
Swarbrick joins The Explorer Group as it enters its fourth retail year of SoLiD Construction – the unique bonded construction which sets the company apart from its competitors and which has in no doubt enabled this year-on-year growth.
Of his new appointment, Swarbrick said: “Elddis is the talk of the caravan industry and SoLiD Construction sets the benchmark that no other Manufacturer has yet achieved.
“Coming from a UK caravan and motorhome manufacturer, I understand customer requirements and have seen the many benefits SoLiD Construction brings both retailers and customers. SoLiD Construction is by far one of the biggest game-changers our industry has seen.
“This year, too, sees some of the best product I’ve ever seen from The Explorer Group, which, now mid-season, is attested by the continued increase in customer demand!
“I’m delighted to now be part of the company’s growth and plans for future development and I can’t wait to get started!”
