The most Instagrammable roads in the world

A section of road emblazoned with the Route 66 logo

Road tripping is one of the best things about being a caravan or motorhome owner, but which routes are the most popular?

The experts at Instarmac have crunched the data to establish the world’s best roads to snap pics for your Instagram feed.

This is what they discovered…

Route 66

It will come as no surprise to many that the US’ iconic Route 66 boasts a whopping 2,193,864 hashtags on the image-sharing platform.

What may be more of a shock, however, is that the legendary road doesn’t actually exist. It was removed from the US Highway System around 40 years ago, but that hasn’t stopped tourers recreating it to this day.

Wild Atlantic Way

At 1,600 miles long, travelling Ireland’s Wild Atlantic Way is no small undertaking. Its panoramic views out to sea have seduced many, racking up 1,829,562 hashtags.

Take in stunning natural rock formations like the Cliffs of Moher and Slieve League, as well as historic man-made features like the lighthouse at Fanad Head and the Baltimore Beacon along the route.

Big Sur

At the other end of the scale, California’s Pacific Coast Highway can be completed in a single day, as it stretches for just 70 miles.

What it lacks in length it makes up for in legendary status, as the road, known as Big Sur, is on lots of bucket lists. Snaps pics at Bixby Creek Bridge, Pfeiffer Beach, McWay Falls and the Pine Ridge Trail to add to the 1,551,148 hashtags.

Great Ocean Road

Linking the towns of Torquay and Allansford, the Great Ocean Road is a 150-mile drive, which was built by Australian soldiers returning from the front between 1919 and 1932.

Some 1,490,164 hashtags showcase the stunning scenery of Australia’s south-eastern coast, with highlights including the 12 Apostles and Port Campbell National Park.

Ocean Drive

Ocean Drive has to be seen to be believed. As Miami’s cultural centre, it’s an incredible mix of art deco architecture, supercars and A-list celebrities.

Post whatever you see to Instagram and add to the 1,001,505 hashtags that have helped to further its fame.

Abbey Road

Away from coastal destinations, Abbey Road offers an Instagram opportunity nobody would want to miss on a touring trip in their caravan or motorhome.

We wonder how many of the 737,082 hashtags feature people recreating the famous Beatles album cover? The majority of them, surely.

Blue Ridge Parkway

Cutting its way through the forested peaks of Virginia and North Carolina, Blue Ridge Parkway gets its eponymous colour from the isoprene released by the trees.

This other-worldly effect makes for stunning social media pictures. Some 698,872 have already been uploaded and hashtagged.

Carretera Austral

Get away from it all on Chile’s Southern Way, or Carretera Austral, which is so sparsely populated there is fewer than one person per square kilometre.

Driving your caravan or motorhome through Patagonia and stopping off at the rainforest of Pumalin Park and the hanging glacier in Queulat National Park is truly unforgettable, as 540,945 hashtags attest.

North Coast 500

Scotland’s North Coast 500 needs little introduction to the leisure vehicle community as this 516-mile route beginning and ending at Inverness Castle is incredibly popular.

Like the 470,705 hashtags already on Instagram, you can shoot idyllic scenes like Duncansby Stacks and the miniature Hermit’s Castle.


Photo credit: Unsplash/Morten Andreassen