A caravan park in Henley-on-Thames will be able to welcome guests back just in time to celebrate its diamond anniversary.
Swiss Farm is a family business that was set up just after the Second World War when the current owner’s grandfather decided to invite visitors to camp in bell tents on the land he had been farming.
Now, seven and a half decades later, holidaymakers can choose to stay in static or touring caravans, motorhomes, cedar glamping cabins or shepherd’s huts, as well as pitching a tent.
The tranquil setting of Swiss Farm is surrounded by woodland and features a stunning lake, making it perfect for walks in the Oxfordshire countryside and bike rides with the family.
On-site facilities including the heated pool, bar and a farm shop stocked with locally-sourced produce have always proved popular, but the park has recently added some new outside areas.
The woodfired pizza kitchen and grill will no doubt be a hit with some of the younger visitors, while the covered cafe garden will offer more flexibility in a post-pandemic world.
Joseph Borlase, managing director at Swiss Farm, said: “We are delighted to be welcoming guests back to help us mark our diamond year and are pleased that they will once again be supporting other local businesses.
“It’s wonderful to have been part of this community for so many decades.”
He admitted that the last 12 months have been challenging for everyone in the holiday park industry, but was optimistic about the future of fresh air holidays in the UK.
Swiss Farm has had an influx of bookings since it announced plans to reopen in mid-April and it will once again be filled with the sound of holidaymakers enjoying the historic site.