Welsh caravan maker Fifth Wheel is expanding into Europe and has just signed up its first-ever dealer in Germany to work alongside a new German-language website.
Demand from Europe has never been stronger for the firm’s innovative range of caravans and tourers and following a successful performance at the Stuttgart Caravan Exhibition recently, expanding its operations in Germany was a natural step.
Having acquired a licence to sell its vehicles in Germany in 2012, Fifth Wheel has now appointed Helmut Niethammer to manage its European sales – with specific focus on the German, Dutch and Belgian markets.
The company’s sales director, Adrian Parry-Jones, said that the growing interest from across Europe encouraged the brand to appoint Helmut and launch a permanent showroom in Germany.
“It is tough for a new touring and caravan brand to break into the German marketplace but we have been overwhelmed by the response so far,” he added.
