Coachman Caravans claims 22.5 per cent increase in sales after NEC rush

Coachman showed off its entire 2014 range in Hall 2 of the NEC last month

by Chris Jefferies
This year’s Caravan and Camping Show at the Birmingham NEC was the busiest to date and this increased popularity means good news for the industry.
Coachman Caravans is the latest company to report an increase in sales off the back of the hugely successful spring show.
The Yorkshire-based manufacturer claims that its dealer network has already sold 22.5% more caravans than at this time last year.
This can partly be put down to the arrival of the new Coachman Vision range on dealer forecourts, with the entry-level range designed to attract first-time buyers.
And the sales figures back this up, with the Vision 450/2 proving to be one of the best-selling models, along with the premium Coachman VIP 460/2 layout.
A statement from the company explained why the show has been so popular among the discerning caravan buying public.
“The caravan shows… give us the chance to explain the technical improvements we have made across the ranges, including the introduction of PU components and innovative bonded construction techniques.
“Buying a caravan is, initially, a significant financial outlay for most so, naturally, buyers want to be sure that they are making a sound long-term investment in a quality product.”
News of Coachman’s sales success follows hot on the heels of rival manufacturer Lunar announcing a £5.2m sales total from the same show.