Bailey opens new base in Southern Hemisphere
You’ve seen how resilient Bailey’s caravans can be when put to the test in the Australian Outback and now the Bristolian manufacturer has decided to set up permanent residency in the land down under.
High demand for Bailey caravans in the Southern Hemisphere has lead to a new wholly owned local subsidiary based in Melbourne, Victoria – Bailey Leisure Proprietary Limited.
Previously sold through a local distributor for the past five years, Bailey Leisure in Melbourne will handle all sales, marketing and distribution activities as well as supplying aftersales support and servicing. Retail outlets will be opened in New South Wales, Victoria, Queensland, South Australia, Western Australia and Tasmania with more places to be announced.
Bailey has certainly created a niche in the Australian market with the Bailey Pursuit, Bailey Pegasus GT65 and Bailey Unicorn ranges, whilst offering a lighter alternative Australian offerings, whilst still meeting the specific requirements of the market and complying with the Australian approval standards. Furthermore, technical modifications have been applied to all vehicle designs and the models have been tailored to include large on-board water tanks, air conditioning units and pull out sun canopies as standard.
Bailey (UK) Managing Director, Nick Howard, commented, “We are very excited about the opportunities available in the rapidly growing Australian Caravan Market. We feel that our Alu-Tech ranges are ideally suited to the particular needs of the Australian caravanner and that we can offer them something completely different to what is currently available.”
Adrian van Geelen Managing Director of Bailey Leisure shared Page’s sentiments, saying:
“The quality and performance of the vans is testament to the strength and adaptability of the unique Alu-Tech body shell system. Bailey has thoroughly proven the suitability of its vans for the Australian market taking ‘real life’ testing to a new level”
