Many of us enjoy exploring Britain in our caravans and motorhomes, but new research suggests we’re often returning to the same destinations instead of discovering somewhere new.
A survey commissioned by Ordnance Survey (OS) found that the average Brit has visited just ten of the 84 counties across England, Scotland and Wales. While 69 per cent of people describe themselves as adventurous, many admit they revisit the same cities, landmarks and holiday hotspots year after year.
Britain’s favourite destinations
England dominates the list of the UK’s most visited counties, with Greater London, Greater Manchester, Norfolk, North Yorkshire and Kent proving the most popular. Several Scottish areas, including Clackmannanshire, the Western Isles, West Dunbartonshire and Shetland, ranked among the least visited.
The research also found that holidaymakers would like to discover more of Britain’s hidden gems, with many keen to explore:
- Coastlines they haven’t visited before (50 per cent)
- Historic sites (36 per cent)
- Lakes and rivers (32 per cent)
- Less crowded destinations away from the tourist hotspots (30 per cent)
Why map reading still matters
For National Map Reading Week, Ordnance Survey encouraged people to use maps to venture beyond the usual holiday destinations and build confidence exploring unfamiliar places.
Olympic rowing champion Helen Glover believes basic navigation skills can help families get more from their time outdoors. She said: “It opens up much more of the British countryside by giving people the confidence to explore and spend more time outdoors, which is great for mental wellbeing and building connections with nature.”
For caravan and motorhome owners, choosing a different route or stopping somewhere new could reveal quieter campsites, scenic walks and attractions that many travellers overlook. Brush up on your map reading skills on OS Maps before exploring beyond the familiar.
Image credits: Unsplash